New TLDs

ICANN Taps Analysys Mason for Key 2026 New gTLD Reviews

Analysys Mason will run geographic and reserved-name reviews for ICANN's 2026 new-gTLD round, applying rules that can determine whether proposed strings advance, require government support, qualify for exceptions, or face further evaluation. more

After the Close: What the 2026 gTLD Round Has Already Revealed

ICANN's 2026 gTLD round drew more than 1,600 applications, led by ambitious portfolio investors. But scant brand disclosures and new rules banning private settlements could make contention costlier and reshape the economics of domain ownership. more

ICANN Draws More Than 1,600 Applications in New gTLD Round

ICANN has received more than 1,600 applications for new generic top-level domains, setting the stage for administrative checks, public disclosure and potentially fierce competition over sought-after additions to the internet's expanding domain-name system. more

Now That You’ve Applied for a New gTLD, Should You Reveal?

With applications closed, new gTLD hopefuls face a changed calculation: revealing strings early could expose contention while information remains financially valuable, helping applicants make better decisions before fees are paid and withdrawal becomes increasingly costly. more

ICANN’s New gTLD Application Window Set to Close, Capping a Landmark Expansion Round

ICANN's second major domain expansion round closes August 12, with costly applications, support for 27 non-Latin scripts and stricter technical vetting setting the stage for a broader, more multilingual internet naming system. more

Beyond DUMs: The Case for Tracking What a Namespace Is Made Of

Domains Under Management (DUM) measures a namespace's size, but not its character. Structural composition could reveal whether growth reflects durable adoption, speculative holdings or noise, giving registries a richer view of namespace health and strategy. more

Same Shape at Every Scale: What a Larger Domnain Namespace Confirmed - and What It Didn’t

A larger namespace confirms the same four-layer structural pattern found across nTLDs, while revealing wider operator-to-investor variation and distinctive noise signatures that expose different registration dynamics hidden behind headline registration totals. more

What Zone File Analysis Reveals About the Gap Between nTLD Registration Volume and Namespace Reality

Registration totals reveal size, not composition. Structural analysis of major new gTLDs finds strikingly similar architectures but meaningful differences in operator adoption, speculative holdings, and noise, suggesting namespace health requires more than volume metrics alone. more

The gTLD Registrar Market Is Uniform in Rules, Not in Structure

ICANN applies identical rules to every registrar, yet new research reveals a sharply unequal market where seven firms capture half of inflows, renewals dominate activity, and many accreditations barely operate at all in practice today. more

The 2026 New gTLD Round: A Strategic Framework for Risk Management

The 2026 new gTLD round is less a domain application than a high-stakes contest for digital territory. Contention, objections, opaque evaluations and information gaps can derail applicants long before launch, demanding rigorous strategic preparation. more

DOTZON Study: Digital City Brands 2026

DOTZON's Digital City Brands 2026 study crowns .tokyo as the first Asian cityTLD to top the rankings, ending .berlin's four-year reign, while highlighting the growing role of city domains in digital identity, commerce and development. more

Cybercriminals are Driving Significant Domain Name Market Demand

Cybercriminals are becoming a major force in the domain-name market, driving an estimated one-fifth of new gTLD registrations in 2025 and exposing how commercial incentives, weak enforcement, and scale continue to fuel online abuse. more

Blank Domain Names Surpass Websites in Value for the First Time, Report Finds

The domain name market recorded its strongest quarter in three years as .com sales hit a record high and investors poured capital into undeveloped web assets, signaling growing demand for premium digital real estate and scarce online identities. more

dotBrand Domains as Trust Infrastructure in the Age of AI

As AI agents automate phishing, impersonation and domain abuse at machine scale, the Brand Registry Group argues that dotBrand domains are evolving from marketing assets into trust infrastructure underpinning cybersecurity, identity and interactions across the internet. more

ICANN Opens New gTLD Applications for First Time Since 2012, With $227K Entry Fee and 27 Scripts

ICANN reopens applications for new top-level domains after 14 years, charging $227,000 per bid while tightening rules, as it seeks to expand multilingual access and reshape competition in the internet's naming system. more